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A Dream Come True

THREEWAY is clothing brand based out of Texas that's been creating the hardest garments and bandanas inspired by your favorite fast food restaurants. We spoke with the founder Luke about his experience starting to make clothing at fourteen to now gearing up for the release of his new collection this November. In addition, we also spoke about some of his most iconic pieces, what we should expect to see from his new collection, and his plans to continue experimenting with new accessories while always creating high quality garments that fit his taste.

Where are you from?

Luke: I’m from Texarkana, Texas.

Have you been in Texas your whole life?

Luke: Yeah, I’m actually in Denton, Texas right now which is an hour away from Dallas.

When did you start Threeway?

Luke: It was about two and a half years ago now.

How did you come up with the name?

Luke: I used to shoot music videos under the name Threeway but I started making merch as well and eventually decided to focus on clothing. I don’t even really know how I came up with the name, I just thought it was cool.

What made you want to start a clothing brand?

Luke: I’ve been making clothes since I was fourteen back in freshman year of high school so I already had some experience. I’ve always liked clothing more than making videos so it just happened naturally.

What clothes were you making back when you were fourteen?

Luke: I’ve had a couple small projects here and there. Nothing was too successful but it was great experience. I’ve just been learning along the way.

Was fashion a big part of your life growing up?

Luke: I’ve always wanted to look fly but I didn’t really start getting into it until high school. I found my style from skating and being interested in shoes and music.

Where did you get the idea for the new Threeway tees that dropped earlier this month?

Luke: I hadn’t dropped anything since April so I thought I’d drop something small. I had that design sitting around and wanted to do something affordable until the next collection drops next month.

Where did you get the idea for the first Threeway tees?

Luke: Unathletic and I are from the same town and he sent me that design a year or two ago. I thought it was dope so I decided to use it on those shirts.

Do you think your design style has changed since you started?

Luke: Yeah I’m trying to branch off and make things that are better quality. I’ve been getting into making more high quality pieces because at first I was just doing screen printed shirts. I’m also trying to get into cut and sew eventually.

What was the inspiration behind your Threeway Rhinestone hoodies?

Luke: It’s really easy to make rhinestone stuff and I thought that design would look sick on a hoodie. I had made rhinestone pieces in the past but that was the hardest rhinestone piece I’ve dropped so far.

How did people react when you first dropped those?

Luke: It was pretty chill, I think a lot of people started paying attention after that. I got a lot of support on that drop so I definitely think it helped me.

How did you come up with the idea for the Threeway bandanas?

Luke: My homie and I were chilling one day and the idea pretty much came out of nowhere. I went and bought some tacos and burgers to get the wrappers, and then I scanned them into the computer and had them made in two weeks. It was really fun, that’s probably my favorite piece I’ve made so far.

What made you want to make bandanas?

Luke: I think my friend was trying to put the Taco Bell burrito wrapper on his head and we were wondering if we could actually turn it into a bandana. It just came from us joking around about it at first.

Should we expect to see more bandanas in the future?

Luke: If they change their logos then maybe. I couldn’t think of any other iconic wrappers so those were the only ones I made. If there was another cool wrapper I’d do it again but probably not. I was going to do Burger King but it didn’t look cool so I dropped it.

Are there any other accessories or garments you want to experiment with?

Luke: Yeah, I just want to make a bunch of weird accessories and all types of outerwear. I also want to make some shoes eventually. I just need to find the right plug and get a good manufacturer.

When is the new collection dropping?

Luke: I’m trying to drop that in mid November but I haven’t picked a date yet. I still need to get a couple more pieces made and shoot a lookbook.

What should we expect to see from that?

Luke: Nothing too crazy. It’ll be kind of like my other stuff but it goes harder. It’ll be higher quality and there’s gonna be more pieces than I’ve ever dropped before. I think the biggest collection I dropped before this was five pieces, but this one will be at least 12-15.

Are there any other designers or brands you want to work with?

Luke: If I could work with one brand it would be FUCT. That’s one of my favorite streetwear brands of all time. I don’t think they do collabs but I really like their graphics.

What should we expect to see next from Threeway?

Luke: I’m just going to be more consistent with my drops since I took a long break over the summer when I was working on new stuff. But I’m going to try to have at least one drop a month if not more.

What do you want Threeway to become?

Luke: I’m really just trying to make stuff that I like. I’ll keep doing that since I don’t really care about anything else.

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